Choose the Money Market Savings Account With Consistently Competitive Rates–at Ally Bank.

Although the financial markets have recovered a great deal since the economic downturn in 2008, there are still uncertainties. One of the biggest concerns? The country’s inflation rate and how it may be eroding the value of money market savings. It’s common for people to think of money market savings accounts as a longer-term hedge against the rate of inflation, but in the shorter-term, inflation— like lots of other indicators—is somewhat unpredictable.

“Inflation is just as unpredictable as the stock market or any other financial variable,” John Gay told Ally Bank. Gay is a Certified Financial Planner at Frisco Financial Planning, in Frisco, Texas, and he added, “People do worry that money left in a savings or money market savings account earns an interest rate that won’t keep pace with inflation.”

Although such concerns are legitimate—mathematically, money earning 1 percent in a money market account is losing ground to a 2.5-percent inflation rate—Gay pointed out that the peace of mind such accounts provide is valuable, too. “Like most planners, I urge my clients to keep anywhere from three to 12 months worth of expenses in a savings or money market account,” he says. He added that families with just one breadwinner or those in higher-income professions should probably save more. “The purpose of that emergency money isn’t to provide a hedge against inflation, or growth—that’s what investments (are supposed) do. This is an emergency savings fund, not an investment. Its purpose is to act as a safety net.” Gay said the same “safety net” idea holds true for any savings you’ll likely want to use in seven years or less, such as funds you’re setting aside for a new home or college.

When you choose the Ally Bank Money Market Account, you get a variable money market rate that’s consistently among the most competitive in the country according to rates published by, with no monthly maintenance fees. You get free standard checks and a debit card for convenient access to your money. You can use any Allpoint no-fee ATM—plus receive up to $10 reimbursement for fees charged at other ATMs nationwide each statement cycle.

Visit or call live, 24/7 customer support at 877-247-ALLY (2559) today.

Ally Bank, member FDIC

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