Trading

Investor Mindset Survey Results: Bye-Bye to the Bull and Bear?

The bull and bear have long been two symbolic beasts of investing and finance. But we wondered if today’s independent investors still relate to those symbols when it comes to their finances. So we asked. And we heard from more than 2,000 adults of all ages and income levels from different places around the U.S. […]

Trading

What Is Your Investing Spirit Animal?

When it comes to the mindset of an investor, times are changing. Our recent survey revealed, only one in 10 Americans say they consider themselves a bull or a bear when it comes to investing. What’s more, the vast majority of those surveyed believed their investing approach better aligns with one of 10 different “spirit […]

Trading

How to Channel Your Investing Spirit Animal

Despite setting financial goals, do you end up being your own worst enemy? Like you tap into some of your investments to fund a trip. Or you tell yourself to tolerate a little risk, but you panic and withdraw all your money from the stock market. Turns out, you’re not alone. Market researchers have been studying […]

Trading

Your Cheddar: What We Know About the Millennial Investor

In case you missed it, Rich Hagen, President of Ally Invest, appeared on a recent episode of Your Cheddar, our weekly livestream from the NYSE floor in collaboration with Cheddar. Rich’s segment introduced one of the newest additions to Ally’s range of product offerings: Ally Invest. He also shed some light on the millennial investor […]

Trading

Investing Advice Brought to You by the Animal Kingdom

As humans, we’re hard-wired for instant gratification. Yet over the millennia, we’ve created a modern society which rewards deferred gratification and forward thinking – very much removed from our basic animal instincts. Our big brains allow us to pursue higher education, maintain careers, and build wealth.  But, we’re still animal at the core. So we […]

Trading

4 Steps to Start Investing Ethically

Many of us make a conscious effort to do the right thing. We try to have our personal values guide our daily behaviors and decisions. As consumers, we do this by using our purchasing power to support businesses that align with our value set. As investors, we have a similar opportunity.  You can design your […]

Trading

Ready, Set, Invest! 5 Questions to Ask Yourself When You’re Ready to Start Investing

When you decide that it’s time to start investing, sometimes the hardest part can be knowing where to start. For beginners, taking that initial plunge into the market can seem intimidating. But it doesn’t have to be. You can get the ball rolling by answering just a few simple questions – like the ones below. […]

Options

What Is Option Trading? 8 Things to Know Before You Trade

Investing with options— an advanced trader will tell you— is all about customization. Rewards can be high — but so can the risk— and your choices are plenty. But getting started isn’t easy, and there is potential for costly mistakes. Here’s a brief overview of option trading that cuts through the jargon and gets right […]

Options

Long Call Spread Strategies

A long call spread gives you the right to buy stock at strike price A and obligates you to sell the stock at strike price B if assigned. This strategy is an alternative to buying a long call. Selling a cheaper call with higher-strike B helps to offset the cost of the call you buy […]

Trading

The Importance of Portfolio Rebalancing

Over time, you might start to see your portfolio asset-allocation veer off track because of market ups and downs. Market variation could cause the performance of an individual stock to improve, while other stocks either remain consistent or actually start to decline in performance during a certain period of time. To give an example of […]