It’s been said that money is one of the last conversational taboos — but that doesn’t mean your brother-in-law won’t ask you the sticker price of your new car.

In our latest episode of “Financial Etiquette with Randy Cohen,” the author, humorist and original The New York Times “Ethicist” gives his advice on how to handle the “How much did that set you back?” question.

Financial Etiquette with Randy Cohen has caught the attention of publications like The Wall Street Journal, The New York Observer, and The Salt Lake Tribune. For more “Financial Etiquette with Randy Cohen,” click here, or visit us on Facebook or YouTube.

What do you say when someone asks you how much you paid for something? Is there ever a time when you feel comfortable sharing the price?