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Charles Ruwart, III

Charles Ruwart, III

Laramie Peak Motors
Wheatland, Wyoming

“Our mission is to earn customer satisfaction and loyalty every day.”

“Our mission is to earn customer satisfaction and loyalty every day,” nominee Ruwart said. “We emphasize high employee engagement through training and empowerment, and our management team sets a wonderful example and is the driving force behind our success.”

Ruwart is a 1981 graduate of the Abbey School in Canon City, Colorado, where he was valedictorian, played sports and was president of the student council. He majored in finance and earned a B.B.A. from the University of Notre Dame in Notre Dame, Indiana, in 1985, and volunteered at a center for developmentally disabled individuals near campus.

During high school, Ruwart worked summers at his father’s Chevrolet dealership in Aurora, Colorado. He held jobs as a bank teller, rental car sales representative and auto leasing consultant before moving to Wheatland in 1994 and establishing Laramie Peak Motors. “When I came to Wheatland, the Ford dealership had seven employees and six used cars on the lot,” Ruwart said. “Today, we employ 31 people, including three original employees, and many with tenure of more than 10 years.” His wife, Lori, is dealer assistant and helps oversee accounting for the dealership.

Ruwart’s success as a business leader extends to the civic arena as well. He is proud of his accomplishments serving as a trustee on the Platte County School District #1 Board of Trustees for the past 12 years. “To be part of the evolution of our district, is a wonderful feeling,” he said. “I was part of the team that hired our current superintendent and was chairman of the board as we installed a formal leadership and governance process.” Our guiding principle is “Do what’s best for kids.”

He has also served on the boards of the Platte County Economic Development Corporation; the Platte County Chamber of Commerce; and the Wheatland Community Youth Foundation (founding member). In addition, Ruwart has donated trucks to area high schools.

An active member of St. Patrick Parish in Wheatland, he has volunteered for the pastoral council, parish finance council and choir. He has taught religious education and confirmation class for the parish youth for 17 years. He and his wife also co-founded the Teams of our Lady marriage/couples group.

While Ruwart has received numerous honors for his community and business activities, he is most proud of being nominated by his local Knights of Columbus Council for the 2001 Family of the Year in the state of Wyoming. “This award is the most meaningful to me because it recognizes both my wife and I together and the efforts we put forth to raise a large family of five children and manage a family-owned business,” he said. “It also acknowledges our support of our church, school district, youth sports, community sponsorships and more.”

Ruwart was nominated for the TIME Dealer of the Year award by Marsha M. Allen executive vice president of the Wyoming Automobile Dealers Association. He and his wife, Lori, have five children.