The rise of online banking has given consumers the ability to manage their money wherever, whenever. And the introduction of technologies like Google Wallet and Apple’s Passbook promises that the future of money will be consumer-friendly – and maybe even look a little like it did on The Jetsons.
A recent consumer survey by Ally Bank found that online banking is the most popular form of banking for consumers between the ages of 18 and 34. Thirty-eight percent said that this is their preferred method of banking, compared to 14 percent of those over 65.
But it’s not just young people who enjoy the perks of online banking. Respondents between 45 and 54 were close behind: 37 percent prefer to bank online rather than visiting a branch or using an ATM.
At Ally, we know it’s important for our customers to have access to their money no matter where they are. That’s why all of our customers can chat with a real person when they call us or visit allybank.com, and why we offer helpful services like Zelle® and Ally Mobile Banking.
It’s also the thinking behind our no-ATM-fee policy: we reimburse every ATM fee nationwide, no matter how high.
We want to hear from you: how do you prefer to bank? Are you one of many people who enjoys the convenience of online banking, or are you more comfortable doing business at a local branch? Do you prefer banking at an ATM, or on a mobile device? Let us know in the comments, or tell us on Facebook or Twitter.
How do you prefer to do your banking? Has your preferred method of banking changed in recent years?