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Welcome, Wrexham! Ally helps bring AFC Women's team to the US

Investing in women’s sports is vital to leveling the playing field. 

That's why we're helping bring Wrexham A.F.C Women to play in the United States for the first time this summer.

This partnership is the latest commitment by Ally to change the game for women's sports. We aim to give those athletes the platform, investment and respect they command. 

“We’re grateful to the team at Ally for their support in getting the team out on the road this summer,” said Wrexham Co-Chairman Rob McElhenney.

Welcome to Wrexham

In 2021, Ryan Reynolds and McElhenney took over Welsh football club Wrexham A.F.C with hopes of rebuilding it and, in turn, rejuvenating a community. Through their docuseries, Welcome to Wrexham, the world has become fans of the footballers and the people of the city. 

The latest season of the show highlights the stark difference in financial support and resources for the women’s team – a difference Reynolds and McElhenney have vowed to help change. 

Setting new goals for the Wrexham Women

Ally will support the Wrexham Women with their visit to Cary, N.C., in June for The Soccer Tournament (TST), which will also host the men's team. Both squads will then travel throughout the U.S. in July, as part of the summer tour.

“This tour is a fantastic way to kick off the Club’s pursuit in becoming the best women’s football club in the world,” McElhenney said.

This is the latest women's sports project supported by Ally, which in 2022 pledged to reach equal spending in paid advertising across women's and men's sports programming over five years. 

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