The Ally Difference

Our similarities make all the difference.

When you succeed, we do too. For nearly a century we’ve helped dealers serve their customers by providing the products and services they need – and by remaining true to the automotive passion we share.

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Dealership Service Center

Industry Experience
Sharing knowledge, driving results

For nearly 100 years, we’ve been developing ways to help dealerships succeed. Today, we have nearly 5,000 employees dedicated to supporting you now and for the long haul.

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Ally’s been associated with the dealer network in the United States for decades. They know what dealers need.

Don Kerstetter
Dealer Principal, Classic Chevrolet Sugar Land

Dealer Rewards
Reap the benefits

Selling Ally products at your dealership has its benefits. Participating dealers can earn cash rewards based on the volume of eligible products sold and the program levels achieved.

Explore Ally Dealer Rewards


The Ally Dealer Rewards Program is probably the strongest thing that we’ve looked at in our company.

Cass Burch
Cass Burch Chrysler Dodge Jeep
Signing documents
Ally AE Brian Bateman conducting business meetings on a snowmobile

Ally Customer Touchpoint Experience
Keep your customers engaged

We’ve identified opportunities – or touchpoints – throughout the customer lifecycle for your dealership to draw interest and promote brand awareness. We provide comprehensive tools and tactics you can leverage both online and offline to inspire customers to consider your dealership for a lifetime.

Discover the Ally Customer Touchpoint Experience

Targeted Messaging Program
Promote offers and help drive business

We've made it easy for you to reach your Ally customers with timely, relevant communications throughout their lease or retail term. Leverage a variety of messaging options to promote offers, share information and enhance your brand - all at no cost to you.

Learn More About our Targeted Messaging Program

Ally’s the only people that I’ve ever seen that get it, they understand auto better than anybody.

David Kelleher
President, David Dodge Chrysler Jeep Ram

Social Media Program
Convenient, compelling content

Engaging customers on Facebook has never been easier. We offer a free program through Connect4Content that provides professionally crafted social media posts your dealership can leverage to interest customers and prospects.

Learn More About the Social Media Program


Ally earned the
2015 Dealers’ Choice Platinum Award for Social Media Management

Social media program on mobile

Proven Results
Doing it right together

The same way you strive to do the right thing for your customers and community, we work to do right by you. Through dedication, perseverance and teamwork, we continue promoting a positive culture that helps us all win.

Explore the Do It Right Campaign

Read About Ally TIME Dealer of the Year